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account based marketing
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5 Most Crucial Facts about Account Based Marketing You Need to Know Today

5 Most Crucial Facts about Account Based Marketing You Need to Know Today

Pauline Yoong

General Manager

B2B marketers who are looking for high-ROI growth strategies in 2021 should consider Account Based Marketing (ABM). ABM is a business-to-business (B2B) growth strategy of focusing one’s time and resources on a clearly defined set of accounts within a market to drive...

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Unique Generation Z in China

Unique Generation Z in China

Johnson Duan

Senior Director, Shanghai
Key Opinion Leaders (KOL) Social Media Landscape in China

Key Opinion Leaders (KOL) Social Media Landscape in China

Johnson Duan

Senior Director, Shanghai
SPRG Chatroom Episode 1: Ecommerce in China

SPRG Chatroom Episode 1: Ecommerce in China

Pauline Yoong

General Manager
Two Chinese Super Apps In China You Must Know

Two Chinese super apps in China you must know

Austin Zheng

Assistant Manager - Digital, Shanghai
Rise of digital marketing China article 1

The rise of digital marketing in China

Austin Zheng

Assistant Manager - Digital, Shanghai
strategic digitalab services

Pivot to digital: Website setup and costs for businesses

Mayank Kushwaha

Creative Technology Lead