We adopted a multi-channel approach across search, social media, and display advertising. The campaign won two Bronze STEVIE® awards in 2019.READ MORE
Footballsiao! website for Singaporean football fans was conceptualised to become a content platform for Singtel Media to further amplify their media reach.READ MORE
Senior Digital Marketing Specialist
The importance of SEO in digital marketing has never been greater, but we found that some brands focus on social media more than SEO. They may be wrong.
As the art of using social media to nurture sales prospects, social selling strategy does not end in brand awareness—it has to extend until “fans” turn into “leads.”
While social media companies are getting flak for users’ psychological distress, advertisers and marketers also have a responsibility to create more positive content.